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Post Production Station

Content Creation

Crafting compelling content is essential for increasing engagement, expanding an online audience, and effectively sharing a brand's message. While I may not always be behind the camera, you will be able to see my work and direction in the development of content from it's draft versions through it's published version. Here are some of the brands I helped develop content for.

LGND Music

LGNDmusic.com was a music and collectibles platform for the broad market. For this brand, I directed a team of 4 to produce 12 short-form videos made for social media. 

Video shot and edited by Troy Le

Script written by Amanda McGuire

Video direction and design led by Amanda McGuire

ReadyOC

ReadyOC is a public outreach effort aimed at educating and empowering Orange County residents, businesses, and the community to better prepare for emergency situations. I developed content to promote our microcampaigns and our brand on social media platforms and through monthly e-newsletters.

  • Instagram
  • Facebook
  • X
  • Youtube

SMWD

Santa Margarita Water District provides safe, reliable drinking water, recycled water and wastewater services to over 200,000 residents in their service area. My role was to create compelling content for their social media platforms through videos, dynamic, and static images. 

  • Instagram
  • Facebook
  • X
  • LinkedIn
  • Youtube

SafeOC

SafeOC is a localized version of the national “If You See Something, Say Something®” anti-terrorism public awareness campaign.  I managed a team to develop social content and monthly newsletters for this client.   

  • Instagram
  • Facebook
  • X
  • Youtube

OCTA

The Orange County Transportation Authority (OCTA) is the county transportation planning commission, responsible for funding and implementing transit and capital projects. I oversaw the development of their social content for the I-5 South County Improvements Project.

  • Instagram
  • Facebook
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